behind unfeigned

our hectic and busy lives demand comfortable and practical high-end garments. unfeigned was created with the aim of resolving a contemporary but functional line.
trying to fade the lines between smart and casual wear, unfeigned is composed by staple pieces made with organic cotton, recycled polyester and other environmentally responsible fabrics.  it offers a sustainable menswear collection inspired by the athleisure aesthetics.
unfeigned blends fashion with lifestyle introducing sustainability as a key element of each garment from the design to the final production. our label embraces a community of avant-garde men who are seeking for besuited pieces not compromising their lively day-to-day.

about each unfeigned piece

we believe in changing our fashion choices by reshaping the way of making clothes. exploring innovative alternatives, and using organic and recycled materials, we aim to offer pieces that do not compromise quality or design while still being sustainable.

to ensure that our high quality standards are provided, we work closely with organisations and suppliers that are the best in their fields. our processes have been designed with sustainability as our main core. Implementing the maximum reduction of plastic and water usage, replacing toxic materials for environmental-friendly alternatives, from our fibres to our final packaging.


at unfeigned we work with several certifications that prove our sustainable compromise. you will find the certification tags inside your unfeigned gear. we offer this information because we want to prove that we are transparent.

GOTS (Global Organic Textile Standard) is the world’s leading textile processing standard for organic fibres, including ecological and social criteria, backed up by independent certification of the entire textile supply chain.

for a garment to be GOTS-certified with a grade 1 organic textiles label, it must contain 95-100% organic cotton. and to be certified as a textile containing organic fibres, it has to contain a minimum of 70% organic cotton.


GRS (Global Recycled Standard) is an international, voluntary, full product standard that sets requirements for third-party certification of recycled content, chain of custody, social environmental practices and chemical restrictions.

for a garment to be certified with GRS, it must be made with a minimum of 50% recycled material. the exact percentage can always be found on the GRS label inside the garment.


UTS (Unfeigned Textile Standard) is our own tag for a range of products that do not fit into a certification and they are in the process to be included. they are 100% made in our supply chain with sustainable and responsible companies and their fibres are coming from a sustainable source. we decided to create our unfeigned certification to extend limits and develop new sustainable products.

we include in this category those fibers that have the GOTS or garments that even though they are not GOTS, they own certain sustainable features that are valuable for us and we consider they are an improvement and a development for the fashion industry moving towards a more conscious system.

our vision is to reshape the world

we design contemporary pieces that are locally made in the most sustainable way possible and hope to pave the way for the future of fashion consumption.

socially conscious

our goal is to change the consumption process. that is the reason we decided to produce locally, with responsible and sustainable manufacturers that are located in Portugal and Spain, where every employee works in the best environment possible, treated with respect, given fair wages, and no child labour.